|
ALLSTATE
ENTERS INTO CO-BRANDED ONLINE VENTURES WITH DIGITALCARS.COM AND VIRTUALRELOCATION.COM
Allstate
Advertising Partnerships Bring Free Car Pricing And Home Relocation Consumer
Online Services
Northbrook,
Ill., Oct. 1999 - Allstate Insurance Company will begin providing free
car pricing and home relocation consumer online services. Through advertising
partnerships with DigitalCars.com and VirtualRelocation.com, Allstate
brings valuable new car pricing, home and relocation information and insurance
information to consumers. This marks the first time Allstate has entered
into co-branding ventures with Internet companies to provide valuable
consumer information via the web.
"We
are excited about leveraging web technology to bring new auto and property-related
resources to consumers," said Peter L. Stoutenburg, Marketing Director,
Allstate Insurance Company. "We hope that by providing access to this
information, we will ease the stress of new car buying, moving and insurance
buying. Both sites make finding an Allstate agent or transferring to a
new Allstate agent seamless."
VirtualRelocation.com,
the single largest guide to relocation, offers over 180,000 links in over
125 categories, sorted geographically to make moving easier. The site
contains over 47,000 pages of helpful information, including a link to
the Allstate agent Iocator, allowing the user to understand their new
location before moving and locate an Allstate agent to discuss property
insurance needs. "This effort exemplifies that relocation affects more
than just the mover, said B. Scott Taylor, president and co-chairman,
VirtualRelocation.com. "We are happy to assist Allstate with a new way
to stay in touch with their customers and provide valuable relocation
assistance."
Digital
Cars.com developed and maintains an Allstate co-branded New Car Pricing
Service site. It furnishes visitors with information about manufacturers
retail costs for all makes and models of new cars, trucks, SUVs and vans.
The site also offers an Allstate agent Iocator to help locate a nearby
agent to service auto insurance needs. "Buying a car is traditionally
a challenging task for most consumers," said Neal H. Halperin, CEO, DigitalCars.com.
"This site provides information that allows car buyers to educate themselves
about new car pricing, financing, trade-in value, and now with the help
of Allstate, insurance agent information." The sites can be accessed through
the Allstate Insurance Company web site, www.allstate.com, or at www.
allstate.diqitalcars.com and www. allstate.virtualrelocation.com
The
Allstate Corporation is the nation's largest publicly held personal lines
insurance company. Its main business units include Allstate Personal Property
and Casualty, which provides insurance for more than 14 million households
and has approximately 15,500 agents in the U.S. and Canada, and Allstate
Life and Savings, which markets a number of life insurance and savings
products under a variety of brands through a number of channels and is
currently the nation's 17th largest life insurance business.
|
|
PRIVATE LABEL
WEBSITE ALLIANCE BETWEEN DIGITALCARS AND LASALLE BANK MAKES CAR SHOPPING
HASSLE-FREE
Chicago,
111., July 19, 1999 -- Lasallecars.com, a private label website alliance
between DigitalCars and the LaSalle Banks, offers customers a smooth,
easy and hassle-free car shopping experience. The site allows potential
car buyers not only to gather specific information on any car model, hut
to make contact with the closest dealer participating in the network.
The LaSalle Banks are among the first financial institutions in the country
to offer car shopping options online.
Bob
Thomas. head of consumer lending for the LaSalle Banks~ said, "This alliance
is yet another service to make our customers' life easier. It gives them
convenience and peace of mind. Now they can walk into a dealership confident
they will get a car at the most competitive price." He added, "Lasatlecars.com
relieves them from showroom haggling and still allows them to kick that
tire -- without undue pressure from the sales force."
"The
LaSalle Banks tire using today's technology to enhance their service offerings,"
said Neal Halperin, president of DigitalCars. He added, "This alliance
is a win for everyone: It gives LaSalle access to our sophisticated internet
software, extensive pricing databases and established dealer network;
their customers can purchase new or used cars from our cooperating dealers
at pre-negotiated competitive prices; and the car dealers get affinity-supported
customer referrals, the highest quality of any internet-based car buying
service." He continued, "As for DigitalCars, we receive exposure to an
additional 400,000 customers at a fraction of the cost of our internet
competitors."
In addition
to helping people gather information quickly, Lasallecars.com links those
ready to make a purchase to the dealer closest to them. Participant dealers
are familiar with the LaSalle Banks and have agreed to sell cars to the
bank's referrals at a highly attractive rate.
DigitalCars
is an Internet car pricing and buying service located in the Chicago northern
suburbs that provides private label car buying web sites to financial
institutions and large affinity groups. DigitalCars currently has agreements
with a network of 200 car dealers in and around Chicago.
With
120 locations and 675 ATMs, the LaSalle Banks -- LaSalle Bank N.A. and
LaSalle Bank FSB -- form Chicago's second largest banking network. The
LaSalle Banks are subsidiaries of Netherlands-based ABN AMRO Bank N.V.,
the world's eighth largest bank according to Tier 1 Capital, with assets
of more than $500 billion and 3.500 locations in 74 countries and territories.
ABN
AMRO is one of the largest foreign banking operations in North America
with assets of $146 billion and more than 18,000 employees. Headquartered
in Chicago with offices in 15 cities in the U.S., Canada and Mexico, the
bank's operations include ABN AMRO Incorporated, a full-service investment
banking, advisor), and brokerage firm; ABN AMRO Asset Management (USA)
Inc.; as well as Chicago's LaSalle Bank N.A., LaSalle Bank FSB. Standard
Federal Bank of Michigan and EAB in New York.
|